Madeline PotterAn Absolute Must for Every Social Media Strategy…User-generated content. If you are not incorporating it into your social media strategy yet, it is time to hop on that train…4 min read·Apr 16, 2022----
Madeline PotterTikTok and Social MovementsThere is no question how much social media has changed the way society functions. The world is instantly connected just with a few taps of…3 min read·Mar 19, 2022----
Madeline PotterTikTok Reached My Target Audience!I recently started Disney Look Book, an online community for everything Disney style! From Parks fashion to everyday wear — members can…3 min read·Mar 4, 2022----
Madeline PotterHow to Build a Loyal CommunityAs social media professionals, we hear a lot about brand loyalty and how to achieve it. We have heard the same strategies, tactics, and…4 min read·Feb 21, 2022----
Madeline PotterSo You Want to Be a Social Media Community Manager…Social media roles have many responsibilities: strategy, content creation, community management, reporting, and so much more. Since the…4 min read·Feb 14, 2022--1--1
Madeline PotterTo All Who Come to This Facebook Group: Welcome.Currently, I am enrolled in the Social Media Community Management course at the University of Florida College of Journalism and…4 min read·Jan 23, 2022----
Madeline PotterHow to Build a Strong Online Community: From the Perspective of a Competitive Cheerleader“Community = a group of people that care about each other and feel they belong together.” (Pfortmüller, 2017) Pfortmüller could not have…3 min read·Jan 14, 2022----
Madeline PotterOnline Community Vs. Audience: There’s a DifferenceAs social media professionals, the importance of community management is always stressed—you must interact with your audience to strengthen…4 min read·Jan 10, 2022----
Madeline PotterFive Current Trends I Am LovingI know fashion trends can seem hard to keep on top of—they change so quickly, and by the time you finally warm up to it and decide you want…3 min read·Jun 20, 2021----
Madeline Potter“Where Magic Gets Real”Disney is known for its storytelling. They know how to make you feel something — nostalgia, warmth, happiness. This advertisement for…3 min read·Feb 2, 2021----